Denotations: things that litrally reprisent what that person/ those people/ that thing is -: eg. niform denotates he is a cop.
connotate: the aspects or elements of a chip that have symbolic or reprisentave meaning about the person, group, place or thing -:eg. the red nail varnish has connotations of power and is stromngly sexual although may imply a warning or danger.
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